Is it right for HPV commercials to induce FEAR for profit?

by Rachel on January 20, 2011

Check out some of the Merck HPV commercials. They are scary, and they are completely based on the “WHAT IF, WHAT IF…?” and the “IT COULD BE YOU…who could die or never have children” approach to selling vaccines. Should using fear (especially in the medical field) be acceptable?

{ 3 comments… read them below or add one }

Terrie January 20, 2011 at 1:19 am

sometimes it takes fear to get thru to some people

Candiceā„¢ January 20, 2011 at 1:31 am

Hi well let me ask u, Is not having safe sex OK?

If u answered YES then god forbid our generation and the next one !!!

If FEAR is needed to get the message across then so be it I get totally frustrated at the ignorance of our young folk in their gung ho approach to sex and then when it goes a wry coz of them contracting std’s irt’s left to us to try n help…SO YES FEAR even for PROFIT IS EXCELLENT if it saves plenty OK? ?

Weise Ente January 20, 2011 at 2:14 am

The vaccine will reduce cervical cancer rates. It will save lives.

How is that any different than anti-drug commercials?

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